SOFT SAVING AND THE VALUE OF TIME FOR GEN Z

Soft Saving and the Value of Time for Gen Z

A New Kind of Wealth: Gen Z Is Rewriting the RulesFor decades, economic success adhered to an acquainted pattern: gain progressively, save aggressively, buy a home, and prepare for retirement. Yet Gen Z is approaching money with a fresh viewpoint. Instead of concentrating only on long-lasting buildup, this generation is focusing on equilibrium,

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